Sondo trailblazer services
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Creative marketing for ethical leaders.

Big ups to the trailblazers. You went your own way before it was cool, and proved the potential of ethical enterprise by establishing a successful business.

Next goal? Be more than the “ethical alternative” brand in your category. Be THE brand.

Here’s how we can help you…


Brand Focus

Your business has changed as you’ve grown. So now’s the time to reassess your brand messaging.

Does it still reflect your goals? Are you telling your best story? We’ll help sharpen your brand to get the maximum customer impact.


– Brand workshop (in person or online)

– Brand proposition style guide: your brand essence, personality and values; customer personas; and key messages

Brand Refresh

Refresh your look to ensure it stays current and reflects your business. We’ll help you assess what’s working and what needs change, delivering a refreshed brand that works harder for you and your cause.


– Refresh of existing brandmark, colour pallet, fonts and visual language

– Update of key marketing collateral including social media channels, 5 website template pages, email template, and 4 page brochure or presentation.

Pair with Brand Focus for a complete refresh.

Creative Campaign

Stand out from the crowd with a compelling advertising campaign that grabs attention and connects emotionally, adding new dimensions to your customer engagement.

We create:
– TV, cinema and online ads
– radio ads
– print ads
– outdoor ads
– live brand experiences and activations
– fully integrated campaigns across multiple media

Marketing Strategy

Whether you need to solve a particular challenge, or you’re planning the year ahead, we’ll create a data-driven, insightful strategy that focusses your efforts and gets the best results.

Can include:
– Self-audit
– Competition and trend analysis
– Customer experience analysis
– Stakeholder surveys/interviews
– Identification of triggers for change
– Recommendation of practical tactics to roll out

Need something

Every business has unique need and ambitions. Get in touch to tell us your challenge, and we’ll take you through ways we can help.

It's hard finding the right marketing partner, there are lots of choices. Our no fee guarantee makes it easy to choose us.

It's hard finding

The right partner

You had me at hello. Finding your brand personality...

Use our handy 5 min questionnaire to fine-tune your brand personality and improve your brand messaging and visuals.

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